This privacy policy applies to all business areas of core.iq GmbH, Gussstrasse 20, 8180 Bülach, Switzerland. For customers who purchase products via the platform of Digitec Galaxus AG, special provisions apply, which are highlighted separately in this privacy policy. In the event of any conflict between this privacy policy and the general terms of contract or general terms and conditions of business of core.iq GmbH, the provisions of this privacy policy shall take precedence.
Data protection matters to us, and we attach great importance to protecting your privacy. In this privacy policy, we provide you with comprehensive information about our data processing methods. You decide whether you consent to the processing of your personal data.
1. HOW DO WE PROTECT YOUR PERSONAL DATA?
We use technical and organisational security measures to protect your personal data against unauthorised access, misuse or loss. Nevertheless, please note that the transmission of information via the internet always involves certain risks over which we have no control.
2. HOW LONG DO WE RETAIN DATA?
We store your personal data for as long as is necessary to fulfil our contractual and statutory obligations. As soon as your data is no longer required, we delete it, unless statutory retention obligations require it to be stored for longer.
3. YOUR RIGHTS REGARDING YOUR PERSONAL DATA
You have the right at any time to obtain information about the personal data we hold about you, to have inaccurate data rectified, to request the restriction of the processing of your data or to object to the processing of your data. You may also request the erasure of your data, provided that no statutory retention obligations apply.
4. HOW CAN YOU CONTACT US?
If you have any questions or wish to exercise your rights, please contact us at:
core.iq GmbH
Gussstrasse 20
8180 Bülach, Switzerland
Email: hello@peachperfect.ch
5. WHO IS RESPONSIBLE FOR DATA PROCESSING?
The controller responsible for the processing of your personal data is core.iq GmbH, Gussstrasse 20, 8180 Bülach, Switzerland.
6. WHEN DO WE COLLECT PERSONAL DATA?
We collect personal data in various situations, including when:
- you visit our shops or premises,
- you purchase goods or services in our branches or via our websites,
- you take part in our courses, seminars or training sessions,
- you use our customer service,
- you register a product or service purchased from us,
- you order and use one of our customer or loyalty cards,
- you subscribe to our newsletter or other advertising communications,
- you take part in competitions or prize draws,
- you are a member of one of our customer loyalty programmes,
- you take part in market research activities or surveys,
- you use our websites, apps or online services on platforms and social networks,
- you communicate with us by telephone, fax, email, SMS, MMS or instant messaging,
- you use our Wi-Fi in our shops,
- you take part in events, promotions, sponsorship events or cultural and sporting occasions.
7. WHAT PERSONAL DATA DO WE COLLECT?
Depending on the nature of your interaction with us, we collect different personal data. These include:
Personal details:
- Surname and first name
- Date of birth and age
- Gender
- Home address
- Household size
- Shopping habits
- Information on purchasing power
- Customer and shopping preferences
- Delivery and billing address
- Payment information (credit card or account details)
- Telephone number and email address
- Device identification numbers
- Customer and loyalty card numbers
- Subscribed newsletters or advertising communications
- Online customer account information (username, profile picture, opening date)
- Membership of loyalty programmes
- Photographs and video recordings made during visits to our branches or other premises
Data on customer activities:
- Contract data (contract date, type of contract, contract term, contract value)
- Purchase information (date, place and time of purchase, shopping basket, means of payment, purchase history)
- Customer service information (returns, complaints, warranty enquiries, delivery information)
- Session data (duration and frequency of visits to our websites or apps, IP address, browser information)
- Location data when using mobile devices
- Information on loyalty points collected
- Communication by telephone, email, SMS, MMS or instant messaging
8. WHY DO WE PROCESS YOUR PERSONAL DATA?
8.1 PURPOSES RELATING TO OUR GOODS AND SERVICES
- Provision and sale of our goods and services
- Processing of orders and contracts, including sending order and shipping confirmations, delivery confirmations, delivery and invoicing
- Organisation and running of courses, seminars or training sessions
- Customer service and complaint handling
- Administration of customer card or loyalty card programmes
- Conducting market research and surveys
- Checking customers’ creditworthiness for orders paid by invoice
Checking customer creditworthiness: core.iq GmbH grants the third parties engaged to check the customer’s creditworthiness and to collect the purchase price (in particular the credit reference agency CRIF AG, Zürich, or a company affiliated with it) access at any time to the personal data arising from the business relationship, including all payment experience data from the ordering process. The customer is entitled to revoke the above consent in writing at any time.
8.2 PURPOSES RELATING TO CUSTOMER COMMUNICATION
- Provision, management and conduct of communication about our products and services by post, email, telephone or other communication channels
- Transmission of business information, including order and shipping information, service notifications or support requests
Additional provision for customers of Digitec Galaxus AG:
For customers who shop via Digitec Galaxus AG, there is no direct customer communication by core.iq GmbH. All relevant information about the order is provided exclusively via the platform of Digitec Galaxus AG.
8.3 PURPOSES RELATING TO SPECIAL ACTIVITIES AND OCCASIONS
- Organisation and running of competitions or prize draws, including the notification of winners and the publication of their names on our websites or social networks
- Holding special occasions such as events, promotions, sponsorship events or cultural and sporting events
Additional provision for customers of Digitec Galaxus AG:
This point does not apply to customers who shop via Digitec Galaxus AG.
8.4 PURPOSES RELATING TO THE ANALYSIS OF CUSTOMER BEHAVIOUR
- Analysis of past and current purchasing behaviour in order to improve our locations, products and services
- Optimisation of our communication strategies and personalisation of offers
- Compilation of anonymised statistics on purchasing behaviour
8.5 PURPOSES RELATING TO DIRECT MARKETING
- Sending newsletters and personalised advertising by email or post
- Personalisation of offers based on your purchasing behaviour
- Optimisation of our online services and advertising on online platforms and social networks
Additional provision for customers of Digitec Galaxus AG:
The customer data transmitted by Digitec Galaxus AG is not used for direct marketing.
9. TO WHOM DO WE DISCLOSE YOUR PERSONAL DATA?
We only disclose your personal data to third parties where this is necessary for the fulfilment of our contractual obligations, e.g. to shipping service providers or credit checking companies.
10. USE OF COOKIES
Our website uses cookies to improve user-friendliness, personalise content and analyse user behaviour. You can deactivate the storage of cookies in your browser; however, this may impair the functionality of our website.
12. HOW DO WE USE WEB ANALYTICS TOOLS?
In order to continuously improve and optimise our online services, we use so-called tracking technologies. Web analytics tools provide us with statistics and graphics that give us insight into the use of our websites. In the process, data on the use of a website is transmitted to the server used for this purpose. Depending on the provider of a web analytics tool, these servers may be located abroad.
For the most frequently used web analytics tool, Google Analytics, the data, including shortened IP addresses, is transmitted in a way that prevents the identification of individual devices. Google complies with the data protection provisions of the ‘Swiss-U.S. Privacy Shield’ agreement and has registered with the US Department of Commerce for the ‘Swiss-U.S. Privacy Shield’. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. Google only transfers this data to third parties on the basis of statutory provisions or in the context of processing carried out on behalf of a controller.
In addition, we use third-party tracking tools on our website to optimise our advertising. With the help of these tools, we can create user profiles in order to display personalised advertising based on the user’s interests and behaviour. The data collected in this way may also be used to improve our products and services.
If other web analytics tools are used, this data is likewise anonymised and encrypted in order to protect your privacy as effectively as possible. You can prevent the use of cookies that enable such analyses by adjusting the settings in your browser. However, this may restrict the use of certain functions on our websites.
13. HOW DO WE USE SOCIAL PLUGINS?
Our websites use so-called social plugins (‘plugins’) from social networks such as Facebook, Twitter or Google+. These plugins are identified by the logo of the respective social network or by terms such as ‘Like’ or ‘Share’. When you call up a page containing such a plugin, your browser establishes a direct connection to the servers of the respective provider. The content of the plugin is transmitted by the providers directly to your browser and integrated into the web page. In the process, the provider of the plugin receives the information that your browser has called up the corresponding page of our website, even if you do not have a profile with the relevant social network or are not currently logged in. This information (including your IP address) is transmitted by your browser directly to a server of the respective provider (e.g. in the USA) and stored there.
If you are logged in to the social network, the provider can directly assign your visit to our website to your profile on the social network. If you interact with the plugins, e.g. by clicking the ‘Like’ button or posting a comment, the corresponding information is likewise transmitted directly to a server of the provider and stored there. The information may also be published on the social network and displayed to your contacts on the social network.
If you do not want the social network to assign the data collected via our website directly to your profile, you must log out of the respective social network before visiting our website. You can also prevent the plugins from loading altogether by using add-ons for your browser, e.g. the ‘Facebook Blocker’.
We have no influence on the scope of the data collected by the social networks with the help of these plugins. For the purpose and scope of the data collection and the further processing and use of the data by the providers of the plugins, please refer to the respective privacy notices of these providers.
Additional provision for customers of Digitec Galaxus AG:
For customers who shop via the platform of Digitec Galaxus AG, no social plugins are used.
Last updated: 11.03.2025